As we wait with anticipation for the elevator doors to open at the New York City headquarters of theSkimm, we're immediately greeted by heart-pumping music.
The playlist: songs that were popular in 2012, the year that Carly Zakin and Danielle Weisberg sent their first email newsletter as theSkimm.
These days, theSkimm has more than six million subscribers to its daily sum-up of the news. It has raised more than $15 million from investors including 21st Century Fox, RRE Ventures, Greycroft Partners, and The New York Times.
The office, located in New York City's Flatiron District, houses all 50 full-time employees. The walls are painted bright teal, hundreds of books line the walls and serve as makeshift tables or stools, and comfortable couches populate meeting spaces. Champagne and snacks are present in equal amounts.
The team at theSkimm assures us the decorations and music are not typically this overwhelming, but the office does enjoy a good celebration. This time around, they were celebrating the fifth anniversary of the startup's founding.
Here's what else we saw during a recent tour:
Zakin said that her favorite part of the office is the way it's set up. "When you get off the elevator, you have no idea who’s the most senior and who is the most junior," she said. "One of our values [is] that every voice at the table counts."
Weisberg (left) and Zakin (right) sit out in the newsroom with the rest of the team.
On this wall, you'll see a cutout of the "theSkimm girl," which the founders say is the embodiment of their audience. Together, the startup has come up with a list of theSkimm girl's preferences: she drinks spicy margaritas, works out in the morning (though she sometimes skips to sleep in), and likes a great read.
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