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A photographer spent 25 years documenting rich people — here's what she learned

This doctor's office charges $150 a month and doesn't take insurance — and it could be the future of medicine

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parsley health 3810

Dr. Robin Berzin runs a boutique medical practice out of a WeWork coworking space in New York City. Every day, she runs into 20- and 30-somethings who are eager to share their concerns with her — like weight gain, sleep loss, and mood swings — in the communal kitchen.

At Parsley Health, Berzin and her colleagues want to help those people get off prescription drugs and avoid the eye-popping fees that specialists charge. The startup takes a holistic approach to care, with physicians taking in information about a person's history, lifestyle, and genetics, and offering treatment that puts alternative therapies ahead of traditional medicine.

Founded in 2014, the startup is part of the direct primary care trend, which has been called the future of medicine. These offices don't accept insurance, and instead, charge a monthly fee that covers visits and other services. Direct primary care has the potential to give patients better access to their doctors, since they can come into the office more often without shelling out.

Business Insider recently toured the startup's San Francisco location to see if this 21st-century primary care model is worth the price.

SEE ALSO: Google and Uber alums have created a doctor's office that's like an Apple Store meets 'Westworld'

As representatives in Washington, DC, debate the future of healthcare in America, another change is taking hold. "A new wave of primary care is coming," Berzin says.

Often, a patient sees their doctor for an annual physical and a check-up when something is wrong. Berzin says these interactions give a physician only a snapshot of a person's overall wellbeing, which isn't enough to design a personalized wellness plan for that patient.

The doctor might send them out the door with a prescription and a referral to see a specialist.

Parsley Health takes a proactive stance by meeting with patients often. Members visit with their physician and a designated "health coach" (virtually or in-person) about 30 times a year. The startup charges a monthly membership fee of $150.



Parsley Health leans heavily on functional medicine, a type of practice that addresses the root causes of disease by taking a holistic look at a patient's history, lifestyle, and genetics.

Functional medicine is becoming more popular amid growing discontent with the healthcare industry. The idea is that, by taking an all-encompassing approach to wellness, physicians can provide more personalized care. Patients might take less medication and see fewer specialists.

One in 10 visits with a Parsley Health doctor result in a prescription, according to the company. By comparison, 74% of doctor's visits end up with a patient getting drug therapy.

A number of healthcare startups, including concierge medical practice One Medical and its tech-savvy competitor Forward, also are tapping into the trend. 



Parsley Health charges a monthly fee of $150. By comparison, One Medical (which accepts insurance, unlike Parsley Health) charges that much for an annual membership.

Founded in 2007, One Medical also aims to modernize primary care.

The startup oversees a network of 250-plus primary care specialists in over 40 US cities, which allows members to book last-minute appointments at any location. Both One Medical and Parsley Health offer unlimited online messaging with a healthcare team and an online platform to access records remotely.

But One Medical is still more focused on traditional primary care (though it does have holistic wellness services available).



See the rest of the story at Business Insider

Patagonia has vowed to fight Trump on his order to shrink national monuments — here's why

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climate march

On April 26, President Trump signed an executive order that would potentially affect the status of national monuments. Rose Marcario, the CEO of outdoor clothing and gear retailer Patagoniaresponded to the order in no uncertain terms.

"We're watching the Trump administration's actions very closely and preparing to take every step necessary, including legal action, to defend our most treasured public landscapes from coast to coast," she said in a statement. 

The executive order would specifically put 25 national monuments — named protected lands under the 1906 Antiquities Act — under review, in danger of losing their status. A national monument has never had its protected status rescinded before, and it's unclear if the laws allow such a maneuver.

For anyone familiar with Patagonia, it shouldn't be all that surprising that the company would go to these lengths to defend national monuments. According to Hans Cole, Patagonia's director of environmental campaigns and advocacy, the work is integral to Patagonia's mission.

"I would characterize this as some of our most important work, and really core to what Patagonia is all about," Cole told Business Insider.

The company's advocacy in protecting lands across America is not only charitable work for the company, but it has become essential to its business as well. After all, a company that sells gear meant to be used outdoors needs an attractive — and accessible — outdoors. 

"If we want to have incredible places to go climbing and running and surfing and fishing, we're going to have to get active, and be part of the public discourse and the effort to protect places out there where these things happen," Cole said.

Bears Ears

Bears Ears is a 1.3 million-acre piece of land in Utah that was named a national monument by former President Obama in December. It has become symbolic in the fight to save national monuments from losing their special status.

Patagonia has spearheaded and buoyed campaigns, both grassroots and larger, to protect the more than one million acres of land named after Bears Ears' two signature mesas. It does this through a "1% for the planet" campaign, which entails donating 1% of total sales to these efforts. The company also produced an interactive short film about the land. 

Patagonia says that the threat of the review triggered by Trump's order is "real."

"These are places that we rely on as a business and that our people truly love and have dedicated their lives to helping protect," Corley Kenna, Patagonia's director of communications, told Business Insider. "It's a threat to those places. It's a threat to this heritage we have as a nation."

Patagonia

Kenna added that Patagonia's advocacy is neither "partisan" nor "political."

"We've never been shy about [our commitment to the environment], and we're not going to be shy about it now," she said.

Positive customer feedback has been pouring into Patagonia, including from both longtime customers and from those who have never shopped the brand before, but will in response to its support of public land, Kenna said.

"That's what keeps us going and we feel really good about our decision to be engaged in this particular fight to defend this very special space," she said.

SEE ALSO: Trump is reportedly selling his Caribbean estate for $28 million — take a look inside

Join the conversation about this story »

NOW WATCH: Obama urges crowd to stay active in elections or 'you get the politicians you deserve'

There's a 'secret society' of wine experts that meets every Tuesday morning to drink at the world's best restaurant

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eleven madison park 10

The meeting place is referred to simply as EMP. 

That's short for Eleven Madison Park, New York's famous dining establishment, which was recently declared the world's best restaurant

But the elite group of people who meet at EMP every Tuesday at 10 a.m. isn't there for the restaurant's $295 tasting menu. In fact, they generally don't consume any food at all during their meetings. They're there for the wine.

The group is made up of a dozen professional wine drinkers, or sommeliers, who are aspiring to join the highest rank in their profession. Earning the Master Sommelier distinction — which requires passing a series of tests that involve tasting, theory, and service — is nearly impossible. Most who try fail. Only 236 people in the world have ever earned the title. 

Needless to say, the training is arduous. The meetings at EMP are a sort of boot camp for Master Sommelier candidates, but only the top wine drinkers in the city are invited to attend. 

In her new book "Cork Dork," author Bianca Bosker embeds with this secret society of wine drinkers, which is "rumored to be the Holy Grail of New York blind tasting groups, the highest-level in the city," she writes.

To get "tapped" for the group, it's all about who you know and what you know. 

"There weren't auditions, applications, or interviews to get in. Instead, like country clubs or Skull and Bones, your best bet was to befriend the right people, work at the right places, and look for occasions, such as competitions, to show you knew your Meursault (a Chardonnay grown in Burgundy's Meursault village) from your Marsannay (a Chardonnay grown about twenty miles over in Burgundy's Marsannay village)."

eleven madison park 3

In one particular meeting Bosker attended, the group tasted eight wines and took turns describing the look, smell, and taste of each one. Ultimately the taster guessed what grape the wine was made from, as well as where and when it was made.

The sommeliers' wine-tasting abilities were on full display at the meeting: 

"Dana paused and took a deep breath, crescendoing to his final conclusion: 'I'm going to call this 2010 — no, 2011 Viognier. France. Rhône Valley, Northern Rhône, Condrieu.'

Morgan pulled out the bottle and read off the label. It was indeed a Viognier, a floral, richly perfumed grape. It was from France, from the Northern Rhône. Within the Northern Rhône, it was from Condrieu, an appellation five hundred acres in size that is about half as big as Central Park. And it was a 2012."

The members of the group are so intense, they have special routines intended to ensure their tongues and noses are perfectly primed for meetings. Some give up coffee or all hot beverages entirely. Others avoid eating hours before and skip brushing their teeth.

Quirky routines aside, they all follow a fairly similar script when it comes to deciphering which wine they are drinking, which Bosker describes in detail in her book. 

The first step is to look at the wine, followed by smelling it. Then comes sipping, which involves tasting for acidity, alcohol content, tannins, and sweetness, Bosker writes. All of these qualities offer clues about the wine's identity. 

According to Bosker, those training to become Master Sommeliers will taste more than 20,000 wines over the course of studying for the exam. 

SEE ALSO: You should always order the wines you've never heard of — here's why

Join the conversation about this story »

NOW WATCH: Here's How Many Bottles Of Wine It Takes To Pass The World's Toughest Exam

You can now bid on Rolex watches on 'the stock market of things'

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Stockx

If you've ever wanted to monitor the market for Rolex watches like a stock ticker, we have good news.

StockX, an online retailer that calls itself the "stock market of things," just added two more categories: watches and handbags.

Anyone looking to buy can list a price they're willing to pay for an item, while those looking to sell can list what they're looking to get for the item.

Users can buy or sell instantly if the item is already listed on the website for a price they would accept. The prices are then listed over time so that users can be sure they're getting a good deal.

StockX previously only offered sneakers before this. At first, the sneakers were only available to buy as new in box, but with the new categories, the site is allowing used items to change hands as long as they are in "excellent" condition. Since all items are shipped through StockX, they are also authenticated by the website and evaluated to that standard.

You'll find all kinds of high-end watches listed on the site. Among the current most popular items are several models of the Rolex Submariner and Explorer II, as well as the Cartier Roadster. 

StockX has hired experts in both watches and handbags, as the website had no prior experience in dealing with these items, according to a press release announcing the new categories. The site was cofounded by CEO Josh Luber and Cleveland Cavaliers owner Dan Gilbert. 

Consumers interested in luxury items like watches and handbags are increasingly turning to pre-owned goods. No longer looked at with disdain, the pre-owned market is growing in both dollars and prevalence.

"There's been a major shift here over the last four to five years where people really understand value in a different way," Alexis Clarbour, director of pioneer luxury accessory consignment website Portero.com, told Business Insider in February.

SEE ALSO: Luxury shoppers have a completely new attitude, and it's killing traditional retail

DON'T MISS: Why Cleveland Cavs owner Dan Gilbert cofounded a 'stock market for sneakers'

Join the conversation about this story »

NOW WATCH: These are the watches worn by some of the most powerful men in finance

The fabulous life of Snap CEO Evan Spiegel, one of the youngest billionaires in the world (SNAP)

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Evan Spiegel - Sun Valley

Life is good for Evan Spiegel.

He was given a $800 million bonus for taking his company, Snap Inc., public earlier this year at a $33 billion valuation. Snap's shares have since taken quite the hit, but Spiegel's net worth is still around $4 billion, making the 26-year-old one of the youngest billionaires in the world.

He lives a charmed life, and he knows it.

"I am a young, white, educated male," the Snapchat creator once said at a Stanford business conference. "I got really, really lucky. And life isn't fair."

We've pulled the highlights of Spiegel's spectacular life and career from profiles by LA Weekly, Forbes, Business Insider, court documents, and more.

SEE ALSO: 'Right now we're just celebrating': Inside Snap's crazy $33 billion IPO

Spiegel grew up in the Pacific Palisades, a ritzy Los Angeles enclave just east of Malibu. He is the older son of two Ivy League-educated lawyers. His parents divorced when he was in high school.



When Spiegel turned 16 and got his driver's license, he was given a Cadillac Escalade, which he parked in the gated Southern California Edison parking lot next to his school. Spiegel's father represented Edison during the energy crisis.

Source: LA Weekly



Spiegel spent his early years at an ultra-exclusive school called Crossroads in Santa Monica, which costs tens of thousands per academic year. Other notable alumni include Tinder cofounder Sean Rad, Kate Hudson, Jonah Hill, Jack Black, and Gwyneth Paltrow.



See the rest of the story at Business Insider

We tried the seaweed that 'tastes like bacon' and is healthier than kale — here's the verdict

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bacon

When I heard rumors of a type of sea vegetable that, when cooked, tasted like bacon, I wanted in. 

But by the time I reached out to the researchers growing it, they'd already been inundated with requests and didn't have samples to go around. As it turned out, this seaweed-bacon was already the trendiest health food around, and it hadn't even reached stores yet.

But last week I took a trip to the original source of the stuff — a fishing village in Ireland — and got a chance to taste it. Here's how it went.

SEE ALSO: 15 of the healthiest fast-food menu items

DON'T MISS: That viral 'diet drinks cause dementia' story reveals a bigger problem with how science gets reported

The story of this tasty sea vegetable began in 2015, when researchers at Oregon State University patented a new strain of seaweed that allegedly tasted like bacon when cooked. Fisheries professor Chris Langdon came across the vegetable while trying to find a good food source for edible sea snails, or abalone, a popular food in many parts of Asia.



When Langdon's colleague, OSU business professor Chuck Toombs, caught a glimpse of the growing seaweed, Toombs suggested the veggie had "the potential for a new industry for Oregon," according to a 2015 press release.

Source: Oregon State University



The seaweed resembles red lettuce and has twice the nutritional value of kale. It's a new type of red algae that normally grows along the coastlines of the Pacific and Atlantic Oceans.



See the rest of the story at Business Insider

This floating food garden in NYC has 200 vegetables you can eat for free

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We visited a floating food garden located in Brooklyn Bridge Park. The garden is part of a collaborative project called Swale, and it's designed to build a connection between the urban jungle and the environment.

Join the conversation about this story »

Fyre Festival founder tells employees they will no longer be paid

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Fyre

CEO Billy McFarland told employees of Fyre Media on Friday they would no longer be paid for their work, according to a leaked audio recording obtained by Vice News.

He said the employees could stay at the company and work without pay if they wished.

This comes after the cofounders of Fyre Media, McFarland and rapper Ja Rule, attempted to put on the doomed Fyre Festival in the Bahamas that left would-be revelers without adequate food, transportation, or shelter.

The recording was of a conference call between McFarland, Rule, and other Fyre employees.

"After conferring with our counsel and all financial people, unfortunately we are not able to proceed with payroll immediately for the company," McFarland told his employees. "I understand that this is not an ideal situation for everybody."

McFarland also told employees he "understands" if this causes employees to resign.

"We're not asking anyone to stay employed," McFarland said. "There's no more official employment."

McFarland said he hopes to return focus to the Fyre booking platform and "building that business," and would be able to resume paying employees at some point in the future.

After employees raised objections that they would not be able to apply for employment benefits if they were not fired from the company, McFarland said he would let employees go on an individual basis if they asked him.

McFarland also confirmed to employees that no Series A round had been closed, as Bloomberg reported that Comcast neared a deal that unraveled before the doomed festival.

"Should we have any concern about the FBI?" one employee asked.

McFarland demurred, saying it was an individual matter.

SEE ALSO: Comcast nearly invested millions in the doomed Fyre Festival's parent company

Join the conversation about this story »

NOW WATCH: This man spent 6 weeks working undercover in an iPhone factory in China — here's what it was like

The 14 best bars in America

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Dead RabbitAmerica certainly knows what it takes to make a killer bar.

Claiming the US' mixology dominance isn't just bragging, either — it's an established fact, according to the World's 50 Best Bars list.

According to the most recent list, revealed in October 2016, 14 of 50 of the best bars in the world are located in the US. 

Read on to see the best bars in America, below.

SEE ALSO: We went to the best bar in the world to find out what the drink of the summer will be — here's the verdict

14. PDT, New York

113 St. Marks Place, New York, NY

New York's PDT was awarded the top spot in 2011. While it has slipped in the rankings in recent years, tourists and regulars continue to flock to the hidden location (behind a vintage phone booth) for cocktails, including endless custom drinks.



13. Aviary, Chicago

955 West Fulton Market, Chicago, IL

Chicago's lone bar on the list is sleek, inventive, and takes a "fine-dining approach to cocktails," according to the World's 50 Best Bars. This means having 39 different types of ice and three full-time ice chefs. 



12. The Walker Inn, Los Angeles

3612 West 6th Street, Los Angeles, CA

Hidden behind a secret door at the back of another bar, this intimate spot is known for its quirky flavors, which are based on different themes. As inventive as it may be, it still offers classic cocktails for drinkers who are feeling less adventurous.



See the rest of the story at Business Insider

Here's how big a home you can buy for $400,000 in the 25 biggest cities in America

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Charlotte North Carolina suburb

When it comes to real estate, the value of your dollar is highly variable across state, and even city, lines. While you may be able to afford a three-bedroom house with a yard and a pool in Texas, for instance, the same-priced abode in California won't be nearly as impressive.

To find out how markets compare across the country, real-estate listing site Zillow provided Business Insider with data on the average square footage of a home with a $400,000 price tag in the 25 largest metro areas.

While Zillow currently pegs the national median home value at $196,500, the estimated value of homes in the country's most desirable locations — like New York, Los Angeles, and San Francisco — can get as high as the mid-$800,000's, so we chose to look at a higher-than-median price point of $400,000.

Zillow calculated the size of homes by looking at the median home value per square foot in each metro, which ranges dramatically from $90 in Houston to $1,156 in New York City.

Below, check out how much space you can get for $400,000 in the 25 largest cities in America. We've also included median home value figures from Zillow for comparison.

All data is from Zillow and represents metro areas, with the exception of New York, which comes from NYC real-estate site StreetEasy, a sister company of Zillow, and represents only the five boroughs. 

SEE ALSO: How to find the perfect real estate agent, in 4 steps

DON'T MISS: The top 15 cities in America to buy your first home

New York

Square footage: 346

Price per square foot: $1,156

Median sale price: $580,000



San Francisco

Square footage: 735

Price per square foot: $544

Median home value: $843,200



Los Angeles

Square footage: 1,008

Price per square foot: $397

Median home value: $601,900



See the rest of the story at Business Insider

Before-and-after GIFs reveal how New York City has changed in 100 years

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nyccrossfade3

New York City has transformed dramatically in the last century.

Andrew Farris, a photographer from Vancouver, documents this evolution by snapping photos today at spots that he's also found in archive photos. He then meshes the archive images with his photos to create mesmerizing GIFs.

Farris has shot photos in more than 25 cities around the world, including Glasgow, Berlin, and London. One of his newest series is photos from locations around New York City, like Times Square, the Brooklyn Bridge, and Flatiron.

"New York is unlike any other city in the world as it pioneered the science and engineering of skyscrapers over a century ago, and few cities anywhere else caught up until the mid to late 20th century," Farris tells Business Insider. "While preserving this heritage, the city has maintained its lead as a place for cutting edge design."

Keep scrolling to see his incredible mashup GIFs of New York City.

SEE ALSO: Drone footage reveals what Malaysia’s new $100 billion 'dream paradise' city looks like

One of the five locations Farris scouted is the Brooklyn Bridge. Here is a view of the promenade during the blizzard of 1888 and today.

RAW Embed



Here's another a decade later, closer to the arches.

RAW Embed



Painters hang from the wires in 1914.

RAW Embed



See the rest of the story at Business Insider

The 37 best ways to burn the most calories in an hour

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SoulCycle spinning cycling

What's the best way to burn the most calories?

There's a lot that goes into developing an exercise regimen — meeting your body's needs, finding something you enjoy, and figuring out what will have enough impact to make a difference to your health.

If you're crunched for time, one of the ways to measure that is to figure out how much energy a particular exercise expends in the time you actually do it. In other words, how many calories does it burn?

The big, important caveats here are that exercising on its own actually doesn't do much to make you lose weight. If you want to slim down, we suggest talking to a doctor about what a healthy weight is for you and working on cutting sugar and large portions out of your diet.

Still, calories burned per hour is a good measure of how intense a particular exercise is. The Mayo Clinic, drawing on research published by the National Institutes of Health, lists 36 popular forms of exercise by their caloric impacts. We've ordered them from least to most intense, with approximate calories burned per hour for a 200-pound person listed for each activity. (An average adult American weighs just under 200 pounds.) We also calculated the value for one other sport, soccer, based on the root NIH data and included it on this list. Of course exact figures will vary across body types, gender, age, and other factors.

Keep in mind that the numbers here are approximate. Also, just because an exercise burns calories faster doesn't mean it's necessarily the best option. The most important exercise is the one you enjoy enough to get up and do regularly.

SEE ALSO: 9 science-backed ways to be a happier person

DON'T MISS: AccuWeather says Americans should prepare for a cold, stormy, snowy winter

37. Hatha yoga | 228 calories/hour

Hatha yoga, a version of the exercise practice centered on holding specific poses, sits at the bottom of this list, burning an average of about 228 calories per hour in a 200-pound person.



36. A slow walk | 255 calories/hour

Next up: going for a stroll. For every hour walked at 2 mph, a 200-pound person burns 255 calories.



33. Bowling | 273 calories/hour

Bowling, along with the next two items on this list, ballroom dancing and Tai Chi, burns 273 calories per active hour.



See the rest of the story at Business Insider

We visited the largest McDonald's in the US and ate pizza, pasta, and a Belgian waffle — here's what it's like (MCD)

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ORLANDO — Florida is home to some of the most magical places on Earth: Disney World, the Wizarding World of Harry Potter... and a McDonald's that serves everything from omelets to custom-made pizza. 

Welcome to the "World's Largest Entertainment McDonald's and PlayPlace."

mcdonald's

I had heard rumors about a McDonald's down in Florida that's like none other. So on my latest trip to the state, I knew I had to visit. 

I convinced my mom Kathy, an avid chef and Food Network junkie, and my cousin Rachel, lover of all food, to take a detour from our family vacation to Harry Potter Land so we could visit the grandest of all McDonald's.

Here's what it was like:

SEE ALSO: There are only 3 McDonald's locations in the US that serve pizza — here's what it's like to visit

DON'T MISS: We went to a Victoria's Secret store in NYC and saw why the brand is 'getting weaker by the day'

"Welcome to Epic McD," the front door beckons.



An indoor pergola towers over the tables by the entrance, which were all full around 4:30 p.m. on a Tuesday.



A huge counter features stools where you can sit and watch workers prepare food.



See the rest of the story at Business Insider

Johnny Depp is embroiled in a massive lawsuit over his 'extravagant and extreme' lifestyle — here's a look at his insane real estate portfolio

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johnny depp

Johnny Depp's extravagant lifestyle has apparently come back to bite him, according to recent reports.

After filing a $25 million lawsuit accusing his former business managers of fraud and mismanagement, the "Pirates of the Caribbean" star is now facing a countersuit from his managers, who claim that the actor led an "extravagant and extreme" lifestyle.

His business managers, Joel and Robert Mandel of The Management Group, said that Depp made $650 million in the more than a decade they worked with him. But Depp reportedly splurged this money on his lavish lifestyle, which included buying 14 properties and a 156-foot yacht and spending $3.6 million a year to pay his 40-person staff, The Hollywood Reporter wrote Wednesday.

Take a look at some of the insane real estate that he has loved, lost, and held on to over his career:

SEE ALSO: Trump is reportedly selling his Caribbean estate for $28 million — take a look inside

Johnny Depp's business managers alleged that he had spent over $75 million to "acquire, improve and furnish 14 residences," the lawsuit says.

Source: Hollywood Reporter



His managers persuaded him to sell some of these properties to keep up with monthly bills that totaled $2 million. One of those monthly costs was upkeep for his 150-foot luxury yacht, "Amphitrite," which he reportedly spent $18 million on.

Source: The Telegraph



His managers claimed that Depp would not be able to afford the $350,000 monthly upkeep he had laid out for this yacht. Joel Mandel, his accountant, convinced Depp to sell the yacht, and it was reportedly bought by JK Rowling in 2016.

Source: Business InsiderAOL, and Hollywood Reporter



See the rest of the story at Business Insider

The 25 best fast-food chains in America

The best breakfast sandwich in NYC is hidden in a popular tourist hotspot

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It's hard to feel like a "local" in New York City.

We're a city of immigrants, of neighborhoods in constant transition. Even our most famous foods — pizza and bagels — are being reinvented regularly.

DiFara's Pizza

Yet, it's food that ties so many New Yorkers to their neighborhoods — that makes a place constantly in flux feel like it has some stability. It's what gives your neighborhood character, and what makes you feel like a "local." Having heard of or eaten at a spot is the social indicator that you're part of the community. 

At the same time, New Yorkers revel in knowing about a particular spot before anyone else — especially before tourists find out. I fall into this category, which is why I was so delighted to find the secret-best breakfast sandwich in Manhattan.

Eataly breakfast sandwich

Not only is it tremendously delicious, there's almost never a line. And here's the kicker: It's located smack in the middle of one of Manhattan's most touristy areas. Here's the deal.

SEE ALSO: The 'best' pizza in NYC costs $30 for a regular pie — and it's ridiculously delicious

If you're visiting New York City, you're likely to spend the majority of your time in Manhattan. And if you're in Manhattan, you're likely to visit the Flatiron Building.

Between Madison Square Park (above, left) and the Flatiron Building (above, right), the Flatiron district of Manhattan is a major tourist destination in Manhattan. Rightly so, as it's a gorgeous neighborhood. It sits at the crossroads of Broadway, 23rd Street, and Fifth Avenue — you can look in any direction and stare down a tremendous stretch of Manhattan. 

I'm admittedly biased toward it, however, as Business Insider's main HQ is a few blocks south of the Flatiron Building. But with all the good of the neighborhood comes the bad as well: Due to the high volume of tourists, there's a ton of ripoff tourist food that tastes bad and costs a lot of money. And if you're one of those visiting tourists, how are you to tell the bad from the good? 



Unbelievably, there's a bastion of great food in the middle of all this — and that bastion is a tourist destination unto itself. It's called "Eataly."

Eataly is the brainchild of Italian entrepreneur Oscar Farinetti; the one in the Flatiron is notorious for its association with famed chef and restauranteur Mario Batali. It's essentially a massive Italian supermarket/food hall, with a full grocery selection alongside various food stands and full-on restaurants. You can buy some tomatoes; you can eat some hand-made pasta with a glass of Italian wine. It's a pretty amazing place.

Between its location and the kind of store it is — an upscale food hall featuring imported Italian foods — you're right to guess that it's also an expensive place. 



But I've discovered an amazing exception to this logic! Eataly's breakfast sandwich counter is full of incredible sandwiches at (mostly) reasonable prices. Best of all: It's seemingly never busy.

Every day, from 8 a.m. until 11 a.m., Eataly's sandwich counter is dedicated to breakfast sandwiches. Here's the full menu:

Eataly (breakfast menu)

To be clear, paying $6.80 is a lot for a breakfast sandwich — even in NYC. On the low end, $4.80 is a lot more standard; you're likely to pay anywhere from $3.50 to $5 for a standard bacon/egg/cheese sandwich. 

The difference in quality, however, is absolutely ridiculous.



See the rest of the story at Business Insider

Yes, cargo shorts really are that bad — here's what you should wear instead

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cargo shorts

We at Business Insider rail against cargo shorts — a lot. But it's for a good reason.

Cargo pocketed shorts are the single worst item a man can wear in the spring and summer. Yes, we're willing to go that far. We feel that strongly about it.

Many men are finally understanding that cargo shorts are a scourge, and are buying fewer of them.

Last August, market-research firm NPD Group told the Wall Street Journal that sales of the derided shorts had fallen over the course of the year. It marked the first time sales had fallen in the last decade, the group said.

This was a turning point in the debate over the late '90s fashion staple that has proved more resilient than most, like a bacterium that has become resistant to antibiotics. Though the shorts enjoyed popularity through the 2000s and the first half of this decade, they become increasingly out-of-fashion with every passing year.

Still, there are many diehards who consider the cargo short a way of life. They consider cargo shorts useful, comfortable, and all-around fine to wear for all occassions.

But cargo shorts are really none of those things.

The first issue: A gentleman does not wear shorts that cover the knees. Some claim that a gentleman never wears shorts at all. We wouldn't go that far, but if you're covering your knees, you're not bold enough to be a man in shorts in the first place.

Most (all) cargo shorts are at least 11 or 12 inches long, which will cover the knees and create a silly, imbalanced look that pretty much ruins the whole point of wearing shorts to begin with.

The second issue: The actual cargo pockets themselves are unflattering.

What are you even putting in those pockets? You're most likely not a carpenter building a dresser in your spare time. You don't need space for measuring tape.

If you think you need those pockets, let me ask you this: Why is a four-pocket pant fine most of the time, but a four-pocket short isn't?

If you're still looking for places to keep extra items, there's always the possibility of carrying a bag with you. You know, like everyone else does. If the only issue was a few extra pockets, that would be one thing. But the extra pockets also add considerable weight and bulk to the shorts, dragging them down further from your hips.

Cargo shorts also completely ruin any balanced silhouette you might have. Balance is very important in dressing properly. Picture wearing a blazer with shorts. You wouldn't do it, right? That's because it creates an imbalanced look, where your top half is crushing your bottom half.

The same goes for wearing bulky cargo shorts with a casual t-shirt. The bottom half flares out, making you look imbalanced. This creates a juvenile look no matter how old you actually are.

shortsBut there is a solution! It goes by the name chino shorts. They're pocket-less, generally shorter, and just all-around slimmer and more flattering. And they're not any less comfortable, either.

Just take a look at the picture above to see the difference between the two. To the left is the cargo shorts Gap inexplicably still sells for some reason ($49.95), compared with a pair of J.Crew chino shorts ($65). It's clear which one has cleaner lines and makes the wearer look like an adult  — and which one doesn't.

Many, many other brands make chino shorts, likely including whatever brand you bought your terrible cargo shorts from.

Make the right choice.

SEE ALSO: You can now bid on Rolex watches on 'the stock market of things'

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Shake Shack's new book drops a major hint about a possible new menu item

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Shake Shack's new cookbook is far more than just a collection of recipes.

The book, which hits shelves on May 16, is full of fun tidbits about Danny Meyer's burger chain. Did you know Shake Shack could have been called Custard's First Stand? Or that you can make your own ShackSauce simply by combining Hellman's mayonnaise, Dijon mustard, Heinz ketchup, kosher dill pickling brine, and cayenne pepper?

But the most interesting nugget of information has to do with, well, nuggets (pun intended).   

Towards the end of the book is a section entitled "The Taste of Things to Come." It gives a behind-the-scenes look at the Shake Shack tasting kitchen in Brooklyn, where a team meets every three months to try out new recipes. 

"Chicken tenders are universally applauded," the book says, cryptically, under a photograph of bite-size pieces of fried chicken. 

Shake Shack chicken tenders

A few pages later is a recipe for Chicken Bites, which the book describes as "the obvious extension of the Chick'n Shack" sandwich. 

The Chick'n Shack is the fried chicken sandwich that Shake Shack launched in January 2016, just a few months after Chick-fil-A opened its first store in New York City. 

Chicken has become the hottest item on fast-food menus in recent years. As Business Insider previously reported, three of the five fastest-growing restaurant chains in the US are chicken restaurants, and every chain appears to be jumping on the trend. Just this week, Taco Bell rolled out fried chicken "chips" — its own take on chicken nuggets. 

We reached out to Shake Shack to see if they had any more details about a possible rollout of chicken tenders. 

"We have no plans at the moment, but it was something we tinkered with and wanted to share it in the cookbook," Edwin Bragg, Shake Shack's vice president of marketing and communications, told Business Insider in an email. 

We have high hopes for Shake Shack tenders, but until the chain makes these a reality, we'll have to rely on this recipe from the cookbook:

Shack Shack tenders recipe

SEE ALSO: The 25 best fast-food chains in America right now

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Silicon Valley's ultimate status symbol is the sneaker — here are the rare, expensive, and goofy sneakers worn by the top tech CEOs

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Satya Nadella shoes

The inhabitants of Silicon Valley are not exactly known for haute couture.

It's a land where jeans, T-shirts, and hoodies reign supreme, and where sneakers are the footwear of choice.

But don't let the pedestrian fashion item fool you. These sneakers can be as rare and as status-defining as the fine watches adorning the wrists of Wall Street bankers or the designer handbags clutched by elite art dealers.

For many of the Valley's technorati, the right pair of kicks is a trademark accessory carefully selected to convey a mix of power and nonchalance, creativity and exclusivity.

With help from the team at the sneaker marketplace Flight Club, Business Insider compiled some of the most fashionable, expensive, and downright wild sneakers worn by tech founders and CEOs. The Flight Club team helped confirm the brands and styles and provided expert commentary and analysis.

We did our best to find photos of female tech executives wearing sneakers, but our search didn't yield many results. Women like Sheryl Sandberg and Marissa Mayer wore low heels, flats, or loafers, which says something about how much freedom women have to dress down in the corporate world.

If you dream of becoming the next Mark Zuckerberg, lacing up a pair of these sneakers probably won't get you very far. But at least you'll look the part.

Check it out:

SEE ALSO: Inside the crazy-successful, controversial life of billionaire Uber CEO Travis Kalanick

Mark Zuckerberg: Nike Flyknit Lunar 3 in Wolf Grey

Since Nike's Flyknit franchise was introduced in 2012, Flight Club says it has seen resale values in "the hundreds, and some well over a thousand."

The Wolf Grey sneakers favored by Zuckerberg, Facebook's CEO, aren't currently sold in stores, but you can find them on eBay.

Price:$150





Satya Nadella: Lanvin Suede & Patent Leather Low-Top Sneaker

When the Microsoft CEO took the helm in 2014, it quickly became clear he was stylish. So it's no surprise he opts for a more fashion-forward take on sneakers, with a pair from the French high-end brand Lanvin. Even sneaker lovers on Reddit have inquired about Nadella's kicks.

Price:$495



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